Just in time for the holidays

December has been a busy month here at the shop.  We've been focusing a lot on which brands we carry, and the displays out front have been restocked with some great new frames.  One brand that I'm most excited about is Persol.  They're a classic brand with iconic designs and a rich history in the eyewear world.  Come by and see these and other frames, maybe they're just the gift you've been looking for.

So that's how they do it...

  Here's a little peek into what I do on a daily basis.  It's just a short time-lapse video showing how a lens is ground from a blank into it's final shape.  In this case, this lens goes into a string mount frame, which is why you'll see that center channel cut.  

For the record...

And by record, I'm talking about vinyl.  You know, those large black discs covered with grooves?  I'm sure you probably have some of them lying around collecting dust.  The guys over at Vinylize found themselves in that same situation and decided to turn those unused records into beautifully handcrafted eyeglass frames.  Each frame also comes with a case made from an old 45.

Pictured here is the Pege frame from Vinylize, which is based in Hungary.  We're considering carrying more of the line, and would love to know what you think.

More Justins, Just In

The blue/grey Justin sunglasses from Rayban were so cool, we went ahead and picked up some more.  Check them out in green and purple, both in the same opaque rubberized plastic finish.  

Bob Burnquist - Eco awesomeness

Check out this new collaboration between Oakley and pro skateboarder Bob Burnquist.  Officially called the Bob Burnquist Signature Series Recycled Fuel Cell, it's the fifth word and the philosophy behind it that make this frame worth talking about.  With a frame made from excess material that normally goes to waste and accents made of renewable bamboo, this Fuel Cell allows you to look great and show respect to the planet at the same time.  And if you don't know who Bob Burnquist is, check out his short film, Dreamland.

EDA Eyewear: Color, color, and more color

If you were one of those kids that always wanted that big box of Crayola crayons, then you may want to pay attention to EDA Eyewear.  They're based in Oregon and have some very exciting styles in the works, including frames made from wood and animal horn.  For now, check out some of their plastic frames.

My new favorite Rayban

It's called the Justin, and in this particular color, it looks nothing short of awesome.  The overall shape borrows heavily from the Wayfarer, though slightly larger and with more angular lines.  The rubberized material has a translucent finish, allowing for that glow that you see in the pictures.  If you're looking for something a little different, this very well may be it.

Thinner, lighter, better

As far as iconic sunglasses go, few styles have had the sort of cultural impact as Rayban's Wayfarer.  We've seen many updates and variations of the original shape through the years, the newest of which is Liteforce Wayfarer Tech.  As Rayban puts it, the new high-tech plastic "provides superior lightness, durability, flexibility, and comfort," and after wearing them around the office for a bit, I have to say that  they really are pretty awesome.  Check them out below in blue and grey.

USA! USA!

Fresh from the folks at Oakley comes this tribute to the good ol' US of A.  Show your national pride with these awesome Racing Jackets designed by Troy Lee.  Featuring a polished white frame, red jaws, and blue temples, these shades leave no room for doubt as to your love of country.

California Cool

Take a peak at some of the new styles we just got in from Kala Eyewear.  Handcrafted in California, these frames don't just look awesome, they're also top notch in terms of build quality.  Here's just a sample of what's available.

A little something for the ladies

We've recently started carrying Maui Jim sunglasses, and they have some awesome styles.  Check out the Punchbowl, Blue Water, and Ginger from their latest women's line.

Get some color, courtesy of Oakley

Summer may have officially started in June, but July has finally brought the proper weather.  If you're anything like me, you'll want to spend as much time as possible outdoors, preferably at the beach.  Keep cool with one of these new Oakleys currently in stock.

Oakley Limited Edition Fathom Garage Rock

Oakley Blacklight Frogskins

Danny Kass Frogskin

Check out this limited edition Oakley Frogskin.  Pro snowboarder Danny Kass took a polished clear O Matter frame and gave it a tribal treatment then paired it with grey lenses.